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$0.75 Please help with the following Business Consumer Behavior question

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bigtdawg
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Q:
Scott found that the use of a sexually provocative picture in his magazine promotion got lots of attention, but sales of his product seemed unaffected. What was the most__probable reason for Scott's problem?
A) The ad was noticed, but recall for the product was hindered.
B) Readers liked the ad, but it attracted the wrong segment of shoppers.
C) Scott was using sex to sell a product related to sex.
D) Readers were highly offended by the ad.
 

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  • Posted on May 17, 2009 at 10:01:22PM
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