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$9.99 To evaluate strategy, there must be a connection between the evaluation and the

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1. To evaluate strategy, there must be a connection between the evaluation and the __________ of the not-for-profit organization. 

        revenues 

        goals 

        objectives (moderate) 

        goals and objectives 

 

2. A strategic partnership between a not-for-profit organization and a corporate partner is referred to as: 

        licensing. 

        strategic piggybacking. 

        a not-for-profit marketing alliance. 

        cause-related marketing. 

 

3. A not-for-profit organization created, funded, and regulated by the public sector or government can be referred to as a(n) __________ organization. 

        private-sector 

        efficient 

        public-sector 

        effective

  

4. Which of the following is NOT one of the unique strategies that have been developed for not-for-profit organizations in order to cope with changing environmental conditions?

         Cause-related marketing 

        Not-for-profit marketing alliances 

        Licensing 

        Direct investment

  

5. Research on community arts organizations has indicated that Porter's strategy(ies) of __________ is(are) utilized. 

        cost leadership 

        differentiation 

        cost leadership, differentiation, and focus 

        differentiation and focus 

 

6. Both public sector and not-for-profit organizations must develop a(n) __________ to ensure their continued existence. 

        competitive advantage 

        strong management pool 

        lobbying group 

        link with companies

 

7. Small businesses and entrepreneurial ventures are the driving force of change in the process of: 

        market positioning. 

        strategic positioning. 

        creative destruction. 

        competitor interrelationships.

 

8. Public sector organizations are most affected by __________ constraints. 

        internal 

        external 

        efficiency 

        managerial

 

9. The strategy, that has the primary intent to enhance the image of the supporting company, is known as:

 

        cause-related marketing. 

        not-for-profit marketing alliances. 

        licensing.

         direct investment. 

 

10. A not-for-profit organization must meet the requirements of __________ of the U.S. Internal Revenue Service tax code. 

        Section 501(c)(3) 

        Section 301(d)(4) 

        Section 503(c)(4) 

        Section 401(c)(3)

 

 

 

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To evaluate strategy, there must be a connection between the evaluation and the
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  • Posted on Aug. 04, 2012 at 06:34:18AM
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Preview: ... __________ organization.          private-sector          efficient          public-sector           effective    4. Which of the following is NOT one of the unique strategies that have been developed for not-for-profit organizations in order to cope with changing environmental conditions?          Cause-related marketing          Not-for-profit marketing alliances          Licensing          Direct investment     5. Research on community arts organizations has indicated ...

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